Digital Media Strategist

We help employers attract and engage the people who'll make their business thrive. As a Digital Media Strategist, you'll make that happen, planning and delivering paid media campaigns that help people discover opportunities and apply for jobs with some of the world's most recognisable brands.

You'll own the media performance for your clients, working across channels like Google, Meta, LinkedIn, TikTok and programmatic. One day you might be building a full-funnel strategy in Excel, the next you're optimising in-platform or exploring a new format that could give your campaign an edge.

You'll collaborate with our Media Planning Manager, Biddable Specialists and Digital Strategists and report to our Digital & Media Strategy Director. This is a hands-on role for someone who loves the craft of media: planning, activating, testing, learning, and improving performance. You'll stay curious about emerging platforms and trends but keep your focus on what works best for clients and audiences.

If you'd been here recently, you might have planned a paid campaign for McDonald's to boost restaurant recruitment, tested new TikTok formats for Specsavers, or used performance data to help Royal Mail attract thousands of seasonal workers.

What you'll do

• Plan and manage multi-channel paid campaigns across Google, Meta, LinkedIn, TikTok and programmatic platforms.
• Build structured media plans in Excel, including budgets, pacing and forecasting.
• Create and present media decks that bring your strategies and ideas to life - building the narrative, rationale and recommendations that guide client decisions.
• Work directly in-platform - building, activating, optimising and QA-ing campaigns.
• Analyse campaign data and create reports that show what worked and what comes next.
• Research and test new platforms and formats that could strengthen performance.
• Collaborate with creative, strategy and client service teams to make sure media aligns with messaging and objectives.
• Support and mentor planners, sharing your knowledge and helping raise the bar across the team.
• Contribute to improving how we plan, buy and measure media at ThirtyThree — from templates and tools to smarter processes.

What we're looking for

• Hands-on in-platform experience and certifications across Google Ads, Meta, LinkedIn, TikTok and ideally StackAdapt or DV360.
• Strong Excel skills and confidence building structured plans and forecasts.
• Comfortable presenting plans and results able to explain the “why” behind your recommendations.
• Understanding of campaign tracking and measurement (UTMs, tagging, GA4 awareness).
• Analytical and curious - using data to guide improvements, not just report numbers.
• Up-to-date with media trends and technologies. Interested in innovation, but focused on effectiveness.
• Collaborate with creative, strategy and client service teams to make sure media connects seamlessly with campaign messaging and objectives.
• Be an active part of client conversations, joining WIPs with Client Services, presenting media strategies and reports, and confidently taking clients through plans, performance and recommendations
• A genuine interest in how digital media helps people find jobs and helps employers find the right people.

About ThirtyThree

We are an award-winning Employer Brand and Recruitment Marketing agency that brings together thinkers, writers, doers, and makers. Our team delivers innovative strategies, digital solutions, and multimedia campaigns that make a real impact across various sectors including Finance, Law, Retail, and Engineering.

Our Commitment to Diversity and Inclusion

At ThirtyThree, we are committed to creating a diverse and inclusive workplace. We believe that the best work emerges when talented individuals from all backgrounds and life experiences come together. Our team is dedicated to:

• Embracing different perspectives
• Supporting individual growth
• Creating a culture of mutual respect and collaboration

Applying

Please send your CV and cover letter to work@thirtythree.co.uk.